Shania Media 2 - Mr Bush

1) State the genre you have chosen - horror or coming of age drama. The genre I have chosen for my preliminary exercise is horror. 2) Choose at least five films in your selected genre and watch the trailer and one scene from each film. Make bullet-point notes on everything you watch, commenting on camerawork, editing, sound and mise-en-scene. Insidious Mixture of colour and black and white which adds to the horror aspect suspense is created through non diegtetic music The use of dialogue and extended scenes - helps to establish the narrative (their son is possessed) The use of a child as the main character - depicts innocence and makes it ore creepy (children are often the victims/possessed characters in horror films) Concept - seeing dead people plays with the idea of the supernatural and being involved in something that is out of the ordinary. Get Out Official Trailer Jump scares - frightens the viewe...

Media Magazine reading: Billie Jean, birth of an icon Go to our  Media Magazine archive  and read the case study on Billie Jean - birth of an icon (MM62 - page 20). Answer the following questions: 1) What was the budget for Billie Jean? How did this compare with later Michael Jackson videos? The budget was $50,000, which was 6 times less than 'Beat It', which went into production 5 weeks later with a budget of $300,000. Thriller was much bigger with $2mn. 2) Why was the video rejected by MTV? It didn't suit their 'middle America' audience, meaning because Michael Jackson was black. The president of the record label then threatened to take all their music videos off MTV, which afterwards MTV backed off and allowed the video to be played. 3) Applying Goodwin's theory of music video, how does Billie Jean reflect the genre characteristics of pop music video? The music video seems to have more of a film genre connection, as music videos were not common. It has a ...

Social and cultural context Read this  Billboard interview where Common talks about Letter to the Free , political hip hop and contemporary American society. 1) What other projects has Common been involved in over recent years? He debuted a longer version of the song at the 2013 Tribeca Film Festival.   2) What is the 13th Amendment of the American Constitution? The amendment stated that slavery was abolishes as well as involuntary servitude, but this was negated if a person was punished for a crime. Passed by the house in 1865 3) What were the Black Codes? They were laws passed in the Southern states in 1865 and 1866 restricting African Americans' freedom and compelling them to work in a labor based economy on low wages or debt. It was a part of a bigger problem of Southern Whites who tried to supress the freedom of African-Americans. 4) Why do people suggest that the legacy of slavery is still a crucial aspect to American culture 150 years after it was abolished by ...

1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). WWW: Some clear well structured writing with a good grasp of the texts EBI: Q1/2 don't answer the question in enough detail and in Q3 you've missed one of the texts.  2) Read the  whole mark scheme for this assessment  carefully. Identify at least one potential point that you missed out on for each question in the assessment (even if you got full marks for the question).   A range of different genres are suggested on the poster – e.g. the background is almost  space (sci-fi); the silver symbol in the background alludes to comic books/Marvel universe;  the woman on the left suggests martial arts or kung-fu movies – this is reinforced by the  faint images in the background (man in mid-air kick on right-hand side); the helicopter in the  top right hints at the war movie genre. The post...

1) How does the  This Is America  video meet the key conventions of a music video? The 'This Is America' video meets the key conventions of a music video because it has a performance, the artist is featured in the video. The video also uses narrative, he uses real life references to drive the narrative. The use of intertextuality is used frequently in the video, the reference to Jim Crow, the Choir and Stephen Clarke.   2) What comment is the video making on American culture, racism and gun violence? The video is commenting on the position of black people in America and how they are viewed or treated by society. Gambino strikes a Jim Crow pose at the beginning of the video. Also, the dance and movement of him links to Stuart Hall's theory of black people being represented as the clowns/comedic. The use of guns in America has increased, people are more independent on them. People is America use guns on innocent black people. Additionally, the reference to the Char...

Joyner Lucas - I'm Not Racist: https://www.youtube.com/watch?v=43gm3CJePn0 Name of the music video Joyner Lucas - I'm Not Racist What music video key conventions can you spot? The key conventions i can spot throughout the music video are the artist themselves lip syncing to their own song to re iterate lyrics and show their passion for the subject of matter. Another key convention I can spot is the pace of editing to match the pace of the song; the video seems to be edited as a fast paced montage. What examples of intertexuality can you spot? An example of intertexuality I can spot are references to crime dramas when someone is being integrated about something they did wrong Why might an audience enjoy/share this video? The audience many enjoy this video because is includes some references to historical context which of course people are able to appreciate and relate to. What’s your personal response? My personal response as the audience is that t...

Go to our Media Factsheet archive on the Media Shared drive and open Factsheet #69: Music Video. Our Media Factsheet archive is on the Media Shared drive: M:\Resources\A Level\Media Factsheets - you'll need to save the factsheet to USB or email it to yourself in order to complete this at home. Read the factsheet and answer the following questions: 1) What is the purpose of a music video? There are different reasons as to why an artist may choose to release a music video instead of just an audio version. One reason is to convey a story that reflects the lyrics of the song. An example of this is Shiro's story by Rapman; the video is based around the lyrics and meaning on the song and helps the audience to understand and for the artist to convey their message visually as well as musically. Another reason may be just for visual effects to further promote the song to a wider platform and audience.  A music video is a message to the audience,  entertain  and the main purpose o...